Privacy Policy
Updated March 1, 2026
Zwiesel Fortessa Americas LLC and its subsidiaries, affiliates, and related entities ("Company", "we", "our", or "us") respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes how we collect, process, retain, and disclose personal data about you when providing services to you through our website, products, and services that link to this policy (our "Services") and our practices for using, maintaining, protecting, and disclosing that information. This Privacy Policy applies only to personal data we collect in connection with our Services. It does not apply to information collected by any third party outside the Company’s control, even if that third party later shares such information with us. Please read this policy carefully to understand our policies and practices regarding your information and how we treat it. By interacting with our Services (including our website) or providing us with your information, you agree to the collection, use, and sharing of your information as described in this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of our Services after we make changes as described here is deemed to be acceptance of those changes, so please check the policy periodically for updates.
Children's and Minors' Data
Our Services are not intended for, and we do not knowingly collect any personal data from, children under the age of 18. If we learn we have collected or received personal data from a child under 18 years old without verification of parental consent, we will delete that information.
The Personal Data That We Collect or Process
The types and categories of personal data we collect or process include:
- Personal Information. Name, email address, phone number, billing and shipping address, and other contact details you provide.
- Transaction Information. Items viewed or purchased, order details, payment status, shipping method, returns and exchanges, discounts or promotions used, loyalty or rewards activity, and customer service history related to your purchases.
- Online Behavioral Information. Information about how you interact with our website and online services, including pages viewed, links clicked, browsing activity, and interactions with ads or marketing communications.
- Technical Information. Information about your internet connection and usage details about your interactions with our Services, such as device type, operating system, browser type and settings, language, IP address, cookie or similar identifiers, app version, and access logs.
- Geolocation Information. General location inferred from IP address (e.g., city, state/province, country) and, if you enable permissions, precise geolocation to support features like store locators or localized experiences.
- User-Generated Content. Content you choose to submit, such as product reviews, ratings, testimonials, or photos you share with us.
- Publicly Available Information. Information from publicly accessible sources and, in accordance with your settings, social media content you make public.
- Third-Party Information. Information we receive about you from payment processors, fulfillment and logistics partners, distributors or retail partners, marketing and analytics providers, social media platforms, and data enrichment partners.
- Aggregated Information. Inferences drawn from the above information to personalize your experience, recommend products, and improve our Services and marketing.
If you are a California resident, to access our supplemental California privacy statement, visit https://www.zwieselfortessa.us/california-privacy-policy
How We Collect Your Personal and Other Data
You Provide Information to Us
We collect personal and other data directly from you when you interact with our Services. For example, we collect information when you browse our website, create or manage an account, place an order or request a quote, subscribe to receive updates or marketing communications, participate in promotions or surveys, or otherwise communicate with us. We also collect information when you visit or engage with us in person, such as at our showrooms, brand events, demonstrations, or trade shows. We may also collect information you choose to provide when you submit product reviews, testimonials, or other content, including photos or other materials you share with us in connection with your experience with our products or Services.
Automatically Through Our Services
As you navigate through and interact with our Services, we may use automatic data collection technologies to collect information that may include personal data. Information collected automatically may include usage details, IP addresses, operating system, and browser type, and information collected through cookies, web beacons, and other tracking technologies. When you interact with our Services, there are third parties that may use automatic collection technologies to collect information about your or your device. These third parties include:
- Advertisers and ad networks;
- Analytics companies;
- Social media platforms; and
- Service providers that support our website and operational functionality.
These third parties may use tracking technologies to collect information about you when you use our Services, including accessing our website. The information they collect may be associated with your personal data or they may collect information, including personal data, about your online activities over time and across different websites, apps, platforms, and other online services. We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.
From Business Partners and Service Providers
In connection with our Services, we may receive personal data about you from business partners and service providers. They may share this information with us in accordance with their own privacy practices and, where applicable, the choices and consents you provided to them. We may associate or combine information we receive from these third parties with information we collect directly from you, as further discussed below.
How We Use Your Information
We use information that we collect about you or that you provide to us, including any personal data, to:
- Provide and operate our Services;
- Process and fulfill orders and transactions;
- Administer your account and manage your relationship with us;
- Respond to your inquiries and provide customer support;
- Conduct research and analysis to improve and develop our Services;
- Fulfill contractual obligations and enforce our rights, including billing and collection;
- Comply with legal obligations, ensure data security, and protect the integrity of our systems; and
- Carry out any other purpose disclosed to you at the time you provide the information, and for any other purpose with your consent where required by applicable law.
We use all information we collect for our legitimate business purposes in connection with or related to the Company and our Services, in a manner consistent with this policy and applicable law. We may share your personal data with our trusted third-party service providers and partners who perform services on our behalf and help us operate our business and provide our Services. However, we do not sell your personal data. We may also use your information for targeted advertising (also known as interest-based advertising), to send and/or show you advertisements that may be more relevant to you across our Services and third-party websites or applications. You may have the right to opt out of targeted advertising by contacting us at https://www.zwieselfortessa.us/contact-us. We will process your request in accordance with applicable laws and this policy. You can also opt out of receiving targeted advertising from members of the Network Advertising Initiative ("NAI") on the NAI's website here https://optout.networkadvertising.org
Who We Disclose Your Information To
We may disclose personal data that we collect or you provide as described in this privacy policy:
- To our subsidiaries and affiliates;
- To contractors, service providers, and other third parties we use to support our business;
- To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal data held by the Company is among the assets transferred;
- To third parties to market their products or services to you if you have consented to such disclosures or have not opted out. We contractually require these third parties to keep your information confidential and use it only for the purposes for which we disclose it to them. For more information, see How We Use Your Information and Your Jurisdictional Privacy Rights.
- To fulfill the purpose for which you provide it;
- For any other purpose disclosed by us when you provide the information; and
- For any other purpose disclosed by us when you provide the information; and With your consent.
- To comply with any court order, law, or legal process, including to respond to any government or regulatory request;
- To enforce our Terms & Conditions; or
- If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others.
- Personal Information;
- Transaction Information;
- Online Behavioral Information;
- User-Generated Content;
- Publicly Available Information; and
- Aggregated Information.
Your Jurisdictional Privacy Rights
Depending on your place of residence, you may have specific rights regarding your information under applicable data protection laws, as described in the following sections. You can exercise any of these rights by contacting us at customercare@zfg-amer.com
Canada
If you reside in Canada, your information is governed by applicable federal laws, including the Personal Information Protection and Electronic Documents Act, and, where applicable, substantially similar provincial privacy laws. By using our Services, including our website, you acknowledge your information will be transferred, stored, and processed in the United States of America, where it may be accessible to the courts, law enforcement, and national security authorities of the United States of America. As a Canadian resident, you have the right to:
- Access your personal information and obtain details on how it is being used or disclosed;
- Request corrections to inaccuracies in your personal information;
- Withdraw consent to the collection, use, or disclosure of your personal information, subject to legal or contractual restrictions;
- Be notified of security breaches involving your personal information if there is a risk of significant harm;
- Request the transfer of your personal information to another organization, where applicable under Quebec’s Bill 64; and
- Lodge a complaint with the Office of the Privacy Commissioner of Canada or a provincial privacy commissioner if a request is denied or not handled satisfactorily.
California
If you are a California resident, additional information applies to you. To access our supplemental California privacy statement and learn more about California residents' privacy rights, visit CA Privacy Policy.
European Union
If you reside in a country in the European Economic Area or in Switzerland, then information we collect from you may be subject to the General Data Protection Regulation (the “GDPR”) and the following additional information is provided for your benefit. If you use our Services, including our website, you acknowledge that your information is being processed pursuant to the following lawful bases: your consent, our legitimate interests, the performance of a contract, and compliance with legal obligations. You further acknowledge and consent to your information being transferred to, stored in, and processed in the United States of America. As a data subject under the GDPR, you have the following rights to:
- Request a copy of the personal data we hold about you;
- Request that we correct any inaccurate or incomplete personal data;
- Request that we delete your personal data under certain conditions;
- Request that we limit the processing of your personal data;
- Request that we provide your personal data in a structured, commonly used, and machine-readable format;
- Object to the processing of your personal data in certain situations; and
- Lodge a complaint with a supervisory authority in the European Union, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement.
For more information, please visit the Privacy Policy of our EU-based parent company, Zwiesel Fortessa Group, here ZFG Privacy Policy.
Nebraska
If you are a Nebraska resident, the Nebraska Data Privacy Act provides you with certain rights regarding your personal data. Subject to applicable law, you may have the right to:
- Confirm and access whether we are processing your personal data and access such personal data;
- Correct inaccuracies in your personal data;
- Delete personal data provided by or obtained about you;
- Obtain a copy of certain personal data you previously provided to us, in a portable and (to the extent technically feasible) readily usable format; and
- Opt out of the processing of your personal data for purposes of targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.
We generally respond to consumer rights requests within 45 days, and may extend that period by an additional 45 days when reasonably necessary, as permitted by law. If we deny your request, you may appeal our decision by contacting us as described in our response. We will respond to appeals in writing within 60 days. If we deny your appeal, we will provide information on how you may submit a complaint to the Nebraska Attorney General through the State’s online mechanism.
Texas
If you are a Texas resident, the Texas Data Privacy and Security Act provides you with certain rights regarding your personal data. Subject to applicable law, you may have the right to:
- Confirm and access whether we are processing your personal data and access such personal data;
- Correct inaccuracies in your personal data;
- Delete personal data provided by or obtained about you;
- Obtain a copy of certain personal data you previously provided to us, in a portable and (to the extent technically feasible) readily usable format; and
- Opt out of the processing of your personal data for purposes of targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.
We generally respond to consumer rights requests within 45 days, and may extend that period by an additional 45 days when reasonably necessary, as permitted by law. If we deny your request, you may appeal our decision by contacting us as described in our response. We will respond to appeals in writing within 60 days. If we deny your appeal, we will provide information on how you may submit a complaint to the Texas Attorney General through the State’s online mechanism.
How We Protect Your Personal Data
We use commercially reasonable administrative, physical, and technical measures designed to protect your personal data from accidental loss or destruction and from unauthorized access, use, alteration, and disclosure. However, no website, mobile application, system, electronic storage, or online service is completely secure, and we cannot guarantee the security of your personal data transmitted to, through, using, or in connection with our Services. In particular, email, texts, and chats sent to or from our Services may not be secure, and you should carefully decide what information you send to us via such communications channels. Any transmission of personal data is at your own risk. The safety and security of your information also depends on you. You are responsible for taking steps to protect your personal data against unauthorized use, disclosure, and access.
How We Retain Your Personal Data
We keep the categories of personal data described in this policy for as long as reasonably necessary to fulfill the purposes described or for as otherwise legally permitted or required, such as maintaining our Services, operating our organization, complying with our legal obligations, resolving disputes, and for safety, security, and fraud prevention. This means that we consider our legal and business obligations, potential risks of harm, and nature of the information when deciding how long to retain personal data. At the end of the retention period, personal data will be deleted, destroyed, or deidentified. If you are a California resident, visit CA Privacy Policy for more information about the retention periods that apply to the personal data categories we collect.
Changes to Our Privacy Policy
We may update this policy from time to time, and we will provide notice of any such changes to the policy as required by law. The date the privacy policy was last updated is identified at the top of the page. We will notify you of changes to this policy by updating the "last updated" date and posting the updated policy on our Services. We may email or otherwise communicate reminders about this policy, but you should check our Services periodically to see the current policy and any changes we have made to it.
Contact Information
To exercise your rights or ask questions or comment about this privacy policy or our privacy practices, contact us at:
| Zwiesel Fortessa Americas LLC |
|---|
| 20412 Bashan Drive Ashburn, Virginia 20147 |
| https://www.zwieselfortessa.us/contact-us |
| privacy@zfg-amer.com |
| 800-296-7508 |